Our Story

Founded by Cordale Wallace in 2020, PRPL (People Relentlessly Pursuing Life) Brand was born out of Matthew 6:33, which says, "But seek first his kingdom and his righteousness, and all these things will be given to you as well." Seeking God & his kingdom first & foremost as we chase our dreams using our God given talents & abilities! PRPL Brand, through our apparel & culture aim to encourage individuals to never let their environment, circumstances or situations define them! Fashion has always been a way to express ourselves and to send a message! We want our message to be clear, GO & GET IT! Start your journey to making life all that it should be and more! Never stop, Never quit, because its NEVER too late to be PRPL!